🌟 Product Updates – December 2024

We enhanced the email validation process to better identify invalid email addresses previously marked as “Unknown.”

Key improvements:

DoNotMail responses are now flagged correctly
Invalid emails are blocked from future sends

✅ Result: Better email deliverability and reduced bounce rates

Ref: AS-4752

We implemented a performance monitoring foundation for critical CAA pages. This enables tracking of key metrics like:

Load Time
Time to First Byte (TTFB)
Time to Interactive (TTI)
DOM Complete

This groundwork paves the way for future optimization and a smoother user experience.

Ref: AS-4652

You’ll now see an API Nation tile in the Direct API section of the Integration Manager.

This update enables:

To prevent timeout issues, we’ve pre-created site calendars for all active sites.

This ensures:

We’ve expanded Unknown Lead Routing to support inbound text messages — not just calls.

New functionality includes:

This update introduces backend enhancements, smarter lead handling, and new integration options — all designed to improve system reliability and marketing effectiveness.