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Capture Buyer and Seller Lead Information at Your Open House with the Sierra Open House Formquestion is your article answering?

Easily capture buyer and seller lead info at open houses using customizable forms and QR codes.

 

Why This Feature Matters

 

 

  • Simplifies in-person lead capture during open houses

  • Supports touchless sign-in with QR codes

  • Automatically categorizes and routes leads

  • Offers form variations for both buyers and sellers

  • Enables real-time registration tracking and assignment

 

 

 

Step-by-Step Instructions

 

 

 

🛠 Option 1: Add Keywords to a Property Listing URL

 

 

Create an open house form by appending one of these keywords to any property listing URL:

 

  • /openhouse — Full toggle form, supports both buyer and seller modes

  • /buyer-openhouse — Buyer-focused form; redirects to property page

  • /neighbor-openhouse — Seller-focused form; redirects to property page

 

 

Example:https://www.yoursite.com/property-search/detail/47/12345/main-street/openhouse

✅ Important: Remove any extra parameters (like ?src=2) before appending /openhouse.

 

 

 

📱 Option 2: Generate a Touchless QR Code Open House Form

 

 

For a contactless experience, append one of these QR-specific keywords:

 

  • /qr-openhouse

  • /qr-buyer-openhouse

  • /qr-neighbor-openhouse

 

 

Print the page as a QR code or display it on a device for easy scanning.

 

 

 

🔗 Option 3: Use the Tracking Link Generator

 

 

You can also use the Tracking Link Generator to create an open house form:

 

  1. Go to Tracking Link Generator

  2. Choose a Property Listing URL

  3. Select one of the following registration types:

     

    • Open House Style for Agent

    • Open House Style for Buyer

    • Open House Style for Neighbor

     

  4. Choose from:

     

    • Full Link

    • Short Link

    • QR Code Link (for touchless sign-in)

     

 

 

📣 The agent’s contact info will display on the form based on the routing assignment.

 

 

 

🔄 Toggle Between Buyer and Seller View in the Form

 

 

Click the header of the form to switch between:

 

  • Buyer Sign-In (title: “Sign-In Sheet”)

  • Seller Sign-In (title: “Welcome Neighbors!”)

 

 

This allows you to adapt on the spot during your open house.

 

 

 

🎯 Lead Routing and Source

 

 

  • Leads from open house forms are automatically tagged with the Source: Open House

  • You can filter by this source in Advanced Search

  • You can use this source in your Lead Routing rules

 

 

 

 

🖼 Customize the Form Logo

 

 

Update the logo shown on the form by uploading a new image under:

Admin > Account Contact Info > Logo section

 

 

 

Best Practices

 

 

  • Bookmark and test your /openhouse URLs before your event

  • Print and post QR code versions around the open house

  • Assign auto-action plans to open house leads for faster follow-up

  • Use seller vs. buyer view toggles to tailor the conversation

 

 

 

Troubleshooting Common Issues

 

 

Issue: The form isn’t displaying correctly

Fix: Double-check for any query parameters at the end of the URL and remove them before appending /openhouse

 

Issue: QR code not working

Fix: Ensure the QR URL includes /qr-openhouse and not any extra characters

 

Issue: Agent contact info missing

Fix: Revisit your tracking link settings to ensure the correct agent is assigned

 

 

FAQs

 

 

Can I use the same link for multiple registrations?

Yes! Both /openhouse and /qr-openhouse allow multiple submissions.

 

Will it detect returning leads?

Yes, existing leads will have a note added to their profile if they fill out the form again.

 

Can I route seller vs. buyer leads differently?

Absolutely. Use source tags or tracking link info to trigger different routing rules.