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Enhance Your Open House with Seamless Lead Capture

Unlock your open house potential by simplifying lead capture, ensuring a smooth experience for both buyers and sellers.

 

Why This Feature Matters

  • Simplifies in-person lead capture during open houses

  • Supports touchless sign-in with QR codes

  • Automatically categorizes and routes leads

  • Offers form variations for both buyers and sellers

  • Enables real-time registration tracking and assignment

Step-by-Step Instructions

Option 1: Add Keywords to a Property Listing URL

Create an open house form by appending one of these keywords to any property listing URL:

  • /openhouse — Full toggle form, supports both buyer and seller modes

  • /buyer-openhouse — Buyer-focused form; redirects to property page

  • /neighbor-openhouse — Seller-focused form; redirects to property page

Example:https://www.yoursite.com/property-search/detail/47/12345/main-street/openhouse

✅ Important: Remove any extra parameters (like ?src=2) before appending /openhouse.

Option 2: Generate a Touchless QR Code Open House Form

For a contactless experience, append one of these QR-specific keywords:

  • /qr-openhouse

  • /qr-buyer-openhouse

  • /qr-neighbor-openhouse

Print the page as a QR code or display it on a device for easy scanning.

 

Option 3: Use the Tracking Link Generator

You can also use the Tracking Link Generator to create an open house form:

  1. Go to Tracking Link Generator

  2. Choose a Property Listing URL

  3. Select one of the following registration types:

    • Open House Style for Agent

    • Open House Style for Buyer

    • Open House Style for Neighbor

     

  4. Choose from:

    • Full Link

    • Short Link

    • QR Code Link (for touchless sign-in)

    The agent’s contact info will display on the form based on the routing assignment.

Toggle Between Buyer and Seller View in the Form

  • Click the header of the form to switch between:

    • Buyer Sign-In (title: “Sign-In Sheet”)

    • Seller Sign-In (title: “Welcome Neighbors!”)

  • This allows you to adapt on the spot during your open house.

 

Lead Routing and Source

  • Leads from open house forms are automatically tagged with the Source: Open House

  • You can filter by this source in Advanced Search

  • You can use this source in your Lead Routing rules

Customize the Form Logo

Update the logo shown on the form by uploading a new image under:

Admin > Account Contact Info > Logo section

Best Practices

  • Bookmark and test your /openhouse URLs before your event

  • Print and post QR code versions around the open house

  • Assign auto-action plans to open house leads for faster follow-up

  • Use seller vs. buyer view toggles to tailor the conversation

Troubleshooting Common Issues

  • Issue: The form isn’t displaying correctly
    • Fix: Double-check for any query parameters at the end of the URL and remove them before appending /openhouse
  • Issue: QR code not working
    • Fix: Ensure the QR URL includes /qr-openhouse and not any extra characters
  • Issue: Agent contact info missing
    • Fix: Revisit your tracking link settings to ensure the correct agent is assigned

FAQs

  • Can I use the same link for multiple registrations?
    • Yes! Both /openhouse and /qr-openhouse allow multiple submissions.
  • Will it detect returning leads?
    • Yes, existing leads will have a note added to their profile if they fill out the form again.
  • Can I route seller vs. buyer leads differently?
    • Absolutely. Use source tags or tracking link info to trigger different routing rules.