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How to Auto-Apply Tags for High-Intent Lead Behaviors

Automatically tag leads who perform high-intent actions like saving listings or viewing a property multiple times.

 

Why This Feature Matters

 

 

Auto-tagging helps your team identify and prioritize high-intent leads without relying solely on notifications:

 

  • Improve speed-to-lead by flagging active or returning leads

  • Create smart filters based on auto-applied tags

  • Reduce missed follow-ups due to overlooked notifications

  • Streamline workflows for ISAs and agents managing high volumes

 

 

 

Step-by-Step Instructions

 

 

 

Enable Auto-Tagging Based on Behavior

 

 

  1. Go to your Behavioral Notifications Settings.

  2. Locate the notification type you want to tag (e.g., Saved Listing, Viewed Property X Times).

  3. Click the + button in the Tags section.

  4. Choose one or more tags from the list.

  5. Click Save Changes.

 

 

 

To Remove an Auto-Applied Tag

 

 

  1. In the same area, click the X next to the tag you wish to remove.

  2. Click Save Changes.

 

 

⚠️ Only Primary Managers and Manager-level Users can edit these settings. Agent and Lender-level Users can view the settings but cannot edit or remove them.

 

 

Applies Account-Wide

 

 

  • All leads across the account will receive the specified tag(s) if they perform the matching behavior.

  • Auto-tagging is not user-specific—it’s applied universally.

 

 

 

Best Practices

 

 

  • Use tag-based smart filters on the Manage Leads page to surface high-intent leads.

  • Train your team to prioritize tagged leads in daily workflows.

  • Use consistent naming conventions for tags like “Saved Listing” or “Viewed 3+ Times.”

  • Periodically review auto-tagging rules to align with evolving lead engagement strategies.

 

 

 

Troubleshooting Common Issues

 

 

Issue: Tags aren’t applying to expected leads

Fix: Confirm the behavior criteria were met exactly (e.g., the lead viewed the same property the required number of times).

 

Issue: Agents can’t change or remove auto-applied tags

Fix: Only Managers or the Primary Manager can make tag assignment changes.

 

 

FAQs

 

 

Q: What actions are considered “behavioral notifications”?

A: These include:

 

  • Lead returns to site after X days

  • Lead views a property Y+ times

  • Lead clicks Z consecutive listing alerts

  • Lead saves a listing

 

 

Q: Can I apply multiple tags to a single behavior?

A: Yes, you can associate more than one tag with each notification type.

 

Q: Can I disable this for some users or teams?

A: No. Auto-tagging applies to all leads across the entire account.