Maximize Your Lead Conversion with Revaluate
Learn how to leverage lead scoring to prioritize high-potential clients and improve ROI.
Why This Feature Matters
Revaluate empowers you to focus on leads most likely to transact soon by:
- Scoring leads using public and private data, such as life events, search behavior, and spending patterns.
- Automatically updating lead profiles with their mover status.
- Enabling smarter, targeted automation based on lead scores.
- Increasing ROI by prioritizing high-probability leads.
Step-by-Step Instructions
Setting Up the Revaluate Integration
-
Primary Manager Only: Click the gear icon, then select the Revaluate tile under Settings.
-
Follow the setup wizard:
-
Review the integration overview and pricing
-
Watch the intro video
-
Accept the Terms and Conditions
-
-
Choose how to opt in leads:
-
Opt In All Leads (Recommended)
-
Or, use search filters to select leads to opt in
-
-
A Saved Search called “Revaluate” will be created on the Leads Dashboard
-
Set user permissions:
-
Allow Managers and/or Agents to opt leads in/out
-
Permissions are managed separately
-
⚠️ It can take 24–48 hours for Revaluate to return scores after opting in.
Using the Revaluate Dashboard (PMs Only)
-
Top Left Tile:
-
View % and number of leads opted in
-
Opt In All Leads button
-
Activity log of actions taken
-
-
Top Right Tiles:
-
View counts for:
-
Very Likely Movers (80–100)
-
Engaged Movers (40–79)
-
Not Engaged Movers (0–39)
-
-
Click View Leads to filter the Lead Dashboard
-
-
Bottom Left Tile:
-
Trend chart of lead count in each score category over time
-
-
Bottom Right Tile:
-
Monthly billing summary
-
View up to 4 months, with option to View All
-
-
Top Right of Dashboard:
-
Access Revaluate Settings
-
Use Status Toggle to turn integration off
-
Best Practices
-
Use automation to follow up differently with Very Likely vs Not Engaged Movers
-
Monitor score changes monthly to refine marketing campaigns
-
Opt in all leads to get the most comprehensive insight
-
Adjust lead routing to avoid issues when disabling the integration
Troubleshooting Common Issues
-
Scores missing? May still be processing—allow 24–48 hours post opt-in
-
Billing confusion? Check Dashboard for cost breakdown and activity logs
-
Status not updating? Refresh the Lead Dashboard or check integration toggle
FAQs
- What are the score ranges?
- Very Likely Movers: 80–100
- Engaged Movers: 40–79
- Not Engaged Movers: 0–39
- Can I opt individual leads in or out?
- Yes, via Lead Detail or Lead Dashboard. Permissions vary by role.
- How is billing handled?
- Charged in advance for leads opted in on the 1st of the month
- In arrears charge added for additional opt-ins from the prior month
- Charged in 1,000-lead blocks at $50 per 1K leads/month