New Listing Detail Page Enhancements
Sierra is rolling out the newly enhanced Listing Detail Page to all client sites. Early pilot testing shows a 24 % lift in listing-page engagement thanks to a cleaner layout, smarter lender integration, and SEO-friendly customization options — all applied automatically.
Why This Matters
Your Listing Detail Page is one of the most visited areas of your website. This upgrade is designed to:- Boost user interaction and lead conversion
- Improve the mobile experience and SEO performance
- Elevate your brand’s design and usability across devices
What’s New:
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🎨 Sleeker Layout Updates
Modern fonts, rounded corners, cleaner spacing, and full mobile responsiveness give each listing page a premium, on-brand feel.
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📷 New Photo Experience
Visitors can swipe through a full-screen gallery or scroll inline—whichever feels natural—so every image shines.
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🧭 Sticky Smart Navigation
A streamlined nav bar follows the user, letting them jump straight to Details, Map, or Description without endless scrolling.
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🏷️ Visual Clarity & Icons
Subtle, intuitive icons highlight key property details, creating a clear visual hierarchy while keeping SEO intact.
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🗺️ Smaller Map, Bigger Impact
A compact map layout frees up prime real estate for the content that converts—photos, price, and features.
Best Practices
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Update Your “About” Templates: Take advantage of the dynamic merge fields to customize the content shown for different property types and statuses.
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Coordinate with Lenders: If you work with Featured Lenders, review your settings to ensure visibility preferences are aligned with your marketing goals.
FAQs
Question |
Answer |
---|---|
Do I need to do anything to get the new Listing Detail Page? |
No action is required — the update will be automatically applied. |
Can I customize what appears in the “About” section? |
Yes. You can create multiple templates and insert dynamic merge fields for different property types and listing statuses. |
Will this impact my site’s SEO? |
Positively. The additional, listing-specific content helps search engines index and rank each page more effectively. |
Where do I manage my Featured Lender settings? |
Go to Site Settings → Featured Lender in your Sierra admin dashboard. |
The “About” section is missing or looks generic. What should I check? |
Make sure your merge fields are correctly placed in the content template; if any required field is blank, the system will fall back to default text. |
My Featured Lender isn’t displaying on listing pages. How do I fix that? |
Confirm that Featured Lender is enabled in Site Settings, the lender is assigned to the lead (if required), and visibility rules are set to show to logged-in or anonymous users as intended. |
The layout hasn’t changed — I still see the old design. |
Clear your browser cache and perform a hard refresh (Ctrl + Shift + R on Windows / ⌘ + Shift + R on macOS). If you use a caching plugin or CDN, purge the cache there as well. |