--- title: How Domains, DNS, and Support Requests Work description: Learn how domains, DNS, and support requests work at Sierra Interactive so you know what Sierra manages, what actions you may need to take, and where to go next. image: https://www.sierrainteractive.com/wp-content/uploads/2022/07/Website-Preview-V2A.jpg --- [Skip to content](https://help.sierrainteractive.com/helpcenter/how-domains-dns-and-support-requests-work#main-content) [Contact Support](https://help.sierrainteractive.com/helpcenter/kb-tickets/new?hsLang=en) [![Sierra Interactive logo](https://help.sierrainteractive.com/hs-fs/hubfs/sierra%20interactive%20logo.png?width=250&height=34&name=sierra%20interactive%20logo.png)](https://help.sierrainteractive.com/helpcenter?hsLang=en) - [Sierra CRM Login](https://client.sierrainteractivedev.com/login.aspx?sn=sierrainteractive.com) - [Sierra Support](https://share.hsforms.com/1-PkIvKPkRJ2Oe4iP28LPugcrxj0?__hstc=240356316.ca34a03f98730f420ad639300528f2a2.1764955183725.1783970890126.1783975123568.351&__hssc=240356316.31.1783975123568&__hsfp=3cbed2008eb4c720102b6f72b9dd6767) - [Training & Learning](https://info.sierrainteractive.com/live-training-learning-opportunities) Show submenu for Training & Learning - [Sierra Academy](https://info.sierrainteractive.com/sierra-academy) - [Live Training Sessions](https://help.sierrainteractive.com/helpcenter/join-live-training-sessions-explore-sierra-learning-resources) Show submenu for Live Training Sessions - [Tuesdays 11AM ET](https://us02web.zoom.us/j/81520282538) - [Wednesdays 1:30PM ET](https://us02web.zoom.us/j/84246589732) - [Fridays 3PM ET](https://us02web.zoom.us/j/86964951435) - [Sierra YouTube Channel](https://www.youtube.com/@sierrainteractive/featured) - [Sierra Facebook Mastermind](https://www.facebook.com/groups/sierrainteractive) - [Referral Dashboard](https://www.sierrainteractive.com/customer-referral-dashboard/) - [Operations & Closures](https://info.sierrainteractive.com/sierra-interactive-observed-holidays) - [System Status](https://status.sierrainteractive.com/) Open main navigation Close main navigation - [Sierra CRM Login](https://client.sierrainteractivedev.com/login.aspx?sn=sierrainteractive.com) - [Sierra Support](https://share.hsforms.com/1-PkIvKPkRJ2Oe4iP28LPugcrxj0?__hstc=240356316.ca34a03f98730f420ad639300528f2a2.1764955183725.1783970890126.1783975123568.351&__hssc=240356316.31.1783975123568&__hsfp=3cbed2008eb4c720102b6f72b9dd6767) - [Training & Learning](https://info.sierrainteractive.com/live-training-learning-opportunities) Show submenu for Training & Learning - [Sierra Academy](https://info.sierrainteractive.com/sierra-academy) - [Live Training Sessions](https://help.sierrainteractive.com/helpcenter/join-live-training-sessions-explore-sierra-learning-resources) Show submenu for Live Training Sessions - [Tuesdays 11AM ET](https://us02web.zoom.us/j/81520282538) - [Wednesdays 1:30PM ET](https://us02web.zoom.us/j/84246589732) - [Fridays 3PM ET](https://us02web.zoom.us/j/86964951435) - [Sierra YouTube Channel](https://www.youtube.com/@sierrainteractive/featured) - [Sierra Facebook Mastermind](https://www.facebook.com/groups/sierrainteractive) - [Referral Dashboard](https://www.sierrainteractive.com/customer-referral-dashboard/) - [Operations & Closures](https://info.sierrainteractive.com/sierra-interactive-observed-holidays) - [System Status](https://status.sierrainteractive.com/) - [Contact Support](https://help.sierrainteractive.com/helpcenter/kb-tickets/new) Search Help Center - There are no suggestions because the search field is empty. 1. 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[Launch Your Website](https://help.sierrainteractive.com/helpcenter/getting-started-with-sierra?hsLang=en#launch-your-website) June 16, 2026 # How Domains, DNS, and Support Requests Work ## This article explains how domains, DNS, and support requests work together at Sierra Interactive. ### Overview If you’re looking for a full explanation of DNS, domain ownership, or step-by-step instructions for granting domain access, see: πŸ‘‰ [What Is DNS and Why Does Sierra Interactive Manage My Domain?](https://help.sierrainteractive.com/helpcenter/what-is-dns-and-why-does-sierra-interactive-manage-my-domain?hsLang=en) If you need to request a DNS change or report a DNS-related issue, see: πŸ‘‰ [Submit a DNS Update Request to Sierra Support](https://help.sierrainteractive.com/helpcenter/submit-a-dns-update-request-to-sierra-support?hsLang=en) --- ### Table of Contents 1. [Why DNS Matters](https://help.sierrainteractive.com/helpcenter/how-domains-dns-and-support-requests-work#why) 2. [What You Do vs. What Sierra Does](https://help.sierrainteractive.com/helpcenter/how-domains-dns-and-support-requests-work#vs) 3. [Common Situations and What To Do Next](https://help.sierrainteractive.com/helpcenter/how-domains-dns-and-support-requests-work#common) 4. [Best Practices For Avoiding DNS Issues](https://help.sierrainteractive.com/helpcenter/how-domains-dns-and-support-requests-work#best) 5. [Troubleshooting & Common Questions](https://help.sierrainteractive.com/helpcenter/how-domains-dns-and-support-requests-work#faqs) --- ### Why DNS Matters Your domain connects your website, email, and lead delivery systems. When DNS is configured correctly, these systems work seamlessly behind the scenes. When changes are made incorrectly, multiple services can be disrupted at once. To protect performance, security, and stability, Sierra manages DNS for active client websites. Clear responsibility between Sierra and clients helps prevent downtime and ensures changes are handled safely. [back to the top](https://help.sierrainteractive.com/helpcenter/how-domains-dns-and-support-requests-work#top) --- ### What You Do vs. What Sierra Does DNS management works best when responsibilities are clearly defined. While Sierra manages the technical configuration, you retain ownership and administrative control of your domain. #### You Are Typically Responsible For - Maintaining ownership of your domain through your registrar (such as GoDaddy, Namecheap, or Google Domains) - Logging into your registrar when ownership verification or approvals are required - Keeping registrar login credentials accessible - Notifying Sierra before switching domains or registrars #### Sierra Typically Handles - DNS configuration and updates - Website routing and hosting connections - Email authentication and validation records - Monitoring and responding to DNS-related outages or risks - Coordinating infrastructure or security updates If action is required from you, Sierra Support will provide registrar-specific instructions. [back to the top](https://help.sierrainteractive.com/helpcenter/how-domains-dns-and-support-requests-work#top) --- ### Common Situations and What To Do Next #### Sierra Asked Me To Change Nameservers This is commonly required during: - Initial website launches - Domain transfers - Security or infrastructure updates **πŸ‘‰**Follow the guide for your registrar: - [How to Change Nameservers in GoDaddy](https://help.sierrainteractive.com/helpcenter/how-to-change-nameservers-in-godaddy?hsLang=en) - [How to Change Nameservers in Namecheap](https://help.sierrainteractive.com/helpcenter/how-to-change-nameservers-in-namecheap?hsLang=en) - [How to Change Nameservers in Squarespace](https://help.sierrainteractive.com/helpcenter/connect-your-domain-updating-nameservers-in-squarespace?hsLang=en) If you are unsure why this change is needed, you can learn more here: [What Is DNS and Why Does Sierra Interactive Manage My Domain?](https://help.sierrainteractive.com/helpcenter/what-is-dns-and-why-does-sierra-interactive-manage-my-domain?hsLang=en) #### I Need Sierra To Update or Review DNS Settings DNS updates must be submitted through Sierra Support so they can be handled safely and accurately. **πŸ‘‰**[Submit a DNS Update Request to Sierra Support](https://help.sierrainteractive.com/helpcenter/submit-a-dns-update-request-to-sierra-support?hsLang=en) [back to the top](https://help.sierrainteractive.com/helpcenter/how-domains-dns-and-support-requests-work#top) --- ### Best Practices For Avoiding DNS Issues Following these recommendations helps prevent downtime and service interruptions: - Avoid making DNS changes unless instructed by Sierra - Keep registrar login details stored securely and accessible - Notify Sierra before switching registrars or purchasing a new domain - Follow provided DNS instructions exactly - Contact Sierra Support early if instructions feel unclear [back to the top](https://help.sierrainteractive.com/helpcenter/how-domains-dns-and-support-requests-work#top) --- ### Troubleshooting & Common Questions #### Troubleshooting Common Issues - **My site or email stopped working after a domain change**DNS changes can take time to propagate, but unexpected behavior should be reviewed by Sierra Support. - **I made a change in my registrar and now things are broken**Submit a DNS update request as soon as possible so the issue can be assessed and corrected. - **I’m not sure who manages my domain**Check your registrar billing emails or contact Sierra Support for help identifying ownership. #### FAQs - **Do I still own my domain if Sierra manages DNS?**Yes. You retain full ownership of your domain. - **Can I manage DNS myself instead?**For stability and support reasons, Sierra manages DNS for active websites. - **How long do DNS changes take?**Most changes propagate within a few hours, though some may take up to 48 hours. - **Will DNS changes affect my SEO?**Incorrect changes can. Centralized DNS management helps reduce that risk. 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